Ways of Income as an Affiliate partner « Affiliate Marketing & Online Earning

Ways of Income as an Affiliate partner

By shyampc

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EARN FROM HOME PROFITS

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3 Internet Home Based Businesses Anyone Can Do

If you're serious about having a home based business, then you need to prepare. The leading reason for a failing home based business is the lack of preparation people commit after they've made a decision to start a home based business.

So what kind of home based business opportunity should you take on? Do you want to have an internet-based home business? Millions have done it, are doing it and are earning good livings doing so.

Here are three different kinds of Internet based business models you can try:

1) Be an online retailer for reputable companies. Your home based internet business can give reviews about all the products and services of these companies. Your customers will browse around your website, and then click on to the link. The link will send the customer to the company's customer service website, which takes care of processing and shipping their order.

Your home based online business website does the marketing, promoting and advertising aspects for these companies. Your commission comes from the proceeds of the sale. You don't even have to spend money for expensive e-commerce software.

2) You may not be able to bear the pain of separating from your oldest possessions, but how about auctioning these things off? For a minimal entry fee and closing fee, you can put your prized possessions on auction at eBay.in. or other spin-offs found on the net. This is a virtually free home based business since you don't pay for web presence. You'll get traffic since Ebay receives as many as 4 million visitors a day, and you won't need to worry about your e-commerce software. Plus your small home based internet business stays open even when you go fishing!

3) Sell information. You can start your home based internet business by writing on a subject that you enjoy or are knowledgeable about. If you can do this, then this small home based internet business is for you. Write your e-book and sell it on sites like eBay.com, ebookAd.com, or Clickbank.com.

These home based internet business are all simple and easy enough to do. You can earn a living on these ideas if you view this small home based business with passion and commitment.

Just remember this home based internet tip:
Constantly fine-tune your marketing strategy and always test new ad copies to see what brings you the most sales!

How to Talk to People

One of the greatest things about the current home based business industry is that people from all walks of life are having success with it. Isn't it nice that you don't have to go to medical school or get a Harvard MBA to be able to retire early and be financially free.

I am convinced that there would be lots more people involved if they only knew that it wasn't that hard to do. One of the biggest fears most no-sales and marketing people have is talking to people, and specifically selling. Go ahead and admit it – you don't have the skills that car salesmen have – well that's excellent! That type of thing doesn't work well in other industries and even car salesmen are becoming a thing of the past as the internet brokers and eBay grow in popularity.

Most home based businesses have a system in place for you. I can assure you that when people start these companies they don't neglect to think long and hard about how to make doing their business easier for people who get started. They have you in mind.

Always look for a company that has lots of training on how to talk to people and minimizes the amount of presenting that you have to do. Some have it so you bring a more experienced person with you. Some have online presentations and some have live conference call presentations.

Let's assume that you really don't need to do the selling – it's done for you by the company leadership. You will have to bring people into that system, so you will have to talk to people! Those companies that rely on a completely "automated" system have a hard time getting people to give money to a website, hoping it's not in Russia or Turkey.

So how do you talk to people? You've probably heard the numbers before that only about 5% of how you communicate is by the words you use. The other 95% is split between body language and tone. If you are not meeting someone in person, then tone is even more critical!

A better way to say tone would be energy or vibe. Have you ever talked to someone who sounded like they just got out of bed or their dog just got run over? I don't talk with people like that for long because unless I find out there was some reason for their low energy, I just don't want to pursue it.

You have to be in the right vibe as well. Your best bet is to have a relaxed confidence. No matter what is going on in your life, you must never sound needy. When they say that they work until 3AM and you bend over backwards and offer to call them when they come home, why would they want to work with you?

Your best bet is that of relaxed confidence. You know what your goals are and you know where you're going. If they want to get on board fine – if they don't – hey, you'll find lots of others. Verbally wrapping your arms around their leg as they try and walk away would be the opposite.

Even if you have no real results yet, you should at least be excited about the opportunity that you have your hands on and transmit that to people you talk to. That kind of vibe is picked up by people you meet and will go much further at making you attractive to people than a desperate one.

Adding Profit to Your Work from Home Internet Business

Many individuals, from all walks of life, are making the decision to work from home. There are an unlimited number of work at home business ideas; however, the internet has the most potential.

Internet websites are often developed for personal or business use. What once may have been considered a personal site may now even be used to make money. Affiliate programs, commonly referred to as associate programs, are a way for website owners to make money through internet marketing. Affiliate programs work by connecting people to another website. There are a wide number of well known national companies who use affiliate programs to increase the traffic to their website.

Individuals who have their own website will generally display a banner or link to a certain website. The linking website is often a business that sells something. Affiliate programs are profitable to website owners because whenever an internet user signs up for something or buys a products, they are paid commission. Affiliate programs are an effective marketing technique that offer benefits to everyone involved. Website owners are paid for their participation and the businesses on the other end are promoting and selling their products.

Deciding to participate in an affiliate program is a fairly easy process and can sometimes involve little work. If you are a website owner, the more work you do on your website, the more likely you are to receive affiliate clickers. This is due to search engine optimizations. Many articles or topics inside a website contain keywords that search engines may pick up. If an individual is searching for information on popular children's toys and your website has articles or information concerning them, they may be linked to your site. Internet users love to see new articles, information, or products. For this reason, constantly updating your website may bring in new visitors and also keep existing visitors coming back.

Developing a website can be for fun or a part of home employment. Home employment is on the rise and many individuals are making the decision to work from their home. Home employment allows parents, elderly, or disabled individuals to work from the comfort of their home. Although these individuals are common work from home people, just about everyone has the ability to work from inside their home.

A work from home internet business can including selling merchandise or offering a service. For instance, many individuals sell homemade or wholesale merchandise or some offer their web design or writing skills. Affiliate programs are an effective tool in obtaining additional profits for a work at home internet business. Although affiliate programs are used and are widely popular among internet businesses, they are also successful with personal websites. Blogging has greatly increased in popularity. In fact, a large number of internet users have a blog. It is possible to link up affiliate programs with a blog.

Affiliate programs are becoming extremely popular among website owners or bloggers. It is a fairly simple way to acquire additional profits through an existing work from home internet business. It is great programs, such as affiliate marketing programs, that allows many individuals to successfully work from home and make a profit.

What is the most profitable internet application?

Have you ever wondered what the most profitable internet application is?

Web hosting?
Book or CD selling?
Merchant account providers?

You may be surprised to learn that it is none of the above although they can all be profitable in their own right (particularly industry leaders such as Amazon.com and Paypal).

Why did I choose the above examples?

Because they are perceived to be ideally suited to online marketing and the fact that there are so many offering those very same products/services means they have to be profitable, right? Wrong!

The problem with the above examples and for merchants in general are that for the vast majority it is just too competitive to succeed online without viable offline sales channels as well.

Without any shadow of a doubt, the most profitable of all internet applications are those that provide exchange services. That is the single most important ingredient to any online success story. The reason is simple, they match buyers and sellers of a myriad of wants and needs. Economically speaking, they match supply and demand.

Lets look at some examples.

Perhaps the most obvious success story is Ebay – an online auction service that matches buyers and sellers for an unrestricted choice of product.

Other good examples are search engines like Google and Yahoo which match information demand with supply.

Another biggie is MSN messenger which matches communication desires between friends (although they face stiff opposition from mobile phones in the offline world).

And I don't want to elaborate on the hugely successful marriage of pornographic sites to the demand for sexual fantasy.

High usage demand for these exchange services means huge exposure and advertising revenue in addition to any actual cost of using the service itself.

Many wise heads have identified the huge profit potential of online exchange services.

Online dating, gambling, school reunion, broking (share and real estate), affiliate networking, and even customer acquisition exchange websites all utilise the exchange application.

The trick is to go out and find a niche exchange service, one that hasn't already got 10,000,000 search listings for it. If you can be one of the first to develop and market a new exchange service then watch out – your profits will be about to soar!

A Covert Nitro Tactic To Capture 70% of Your Competition's New Subscribers

In a recent interview with Tellman Knudson for the List Crusade program, Kevin Wilke, co-founder of Nitro Marketing, revealed some of the insider secrets that allowed his company to quickly become one the most respected and profitable Internet marketing companies.

Last year, his company did more than $1 million online, paying out more than $115,000 to affiliates, and earning more than $125,000 from various affiliate programs. Nitro's total business is expected to more than quadruple in the next 12 months.

When asked for one of his top Internet Marketing secrets, Kevin said:

"First I want to give you one very valuable tip on how to go out there and build your opt-in list, your webcast list, or just your general newsletter list.

It's something that we've found to be extremely effective, and probably one of the least used assets in your business.

When somebody subscribes to your newsletter, they're going to go to a confirmation page that tells them 'thank you for subscribing' and that's usually just about all. And what we've found is that's probably the most valuable asset right there.

What we've been doing for about five years is to recommend another newsletter on that page, as a thank you for subscribing to my newsletter.

I put 'I also found this newsletter extremely valuable and I recommend that you sign up to it, too.'

We found anywhere between 50 and 70% of the people also subscribed to that newsletter also. So, if you connect the dots, if you go out and find other people that have their own newsletter and you ask them if they would recommend people to subscribe to your newsletter after they subscribe to theirs, all of a sudden you're getting 50 to 70% of their subscribers on to your list."

In the List Crusade interview Kevin also revealed:

* How he took a website that pulled only measly $100 a month and within 30 days had it selling more than $100,000

* The key secret to amassing thousands of loyal customers and subscribers who are hungry for everything you offer them

* A new technology that will explode your list and have your subscribers totally excited about pulling out their credit card to get your product

* How to train your customers to buy your products at your command and take action immediately

* How to motivate thousands of affiliates to promote your product for you while you sit back and rake in profits

* Discover the revolutionary affiliate software that allows Nitro to manage a huge army of affiliates

Take these secrets from Kevin Wilke's interview and use them today. The more you use them, the more you'll find that your Internet Marketing business is exploding, your opt-in list is sky-rocketing, and your bank account is bursting at the seams.

Using Other People's Articles To Boost Your Web Site Profits

I've always been the kind of webmaster who has shyed away from using other people's articles on my web site. I figured once I got people to my site, I didn't want them clicking off willy-nilly to follow someone else's words of wisdom.

However recently I changed that song-and-dance. And if you're a webmaster who follows that line of thinking, you should probably re-think your strategy too. It's flawed for one very simple reason.

People are online mainly for information. And no matter what you do – or don't do – many of your sites visitors are eventually going to click off to your competitors web sites anyway.

That doesn't mean they won't buy something from you, or perform some other desired action. It's just a fact of doing business online, where your closest competitors are really just a click away.

That's why avid, hard core golfers buy golfing videos, subscriptions to golfing magazines, they read golfing books, they may even have simulated golf course video games at home. People just want great information, and they'll continue looking for it even if they've read volumes already.

So in all actuality by feeding this desire for information (your information… other people's information) you might actually be keeping visitors on your site longer, and giving them incentive to come back. Cool huh?

But more importantly, by including other people's articles on your site, you can also enhance your own profits.

How? Follow these simple steps:

1) Create an article directory on your existing site.

2) Collect targeted articles from directories like ezinearticles.com, isnare.com, and so on. Add them to your sites article directory. Make sure that each article is given its own individual web page.

3) Add AdSense advertising or Affiliate Sensor ads to each article page. AdSense has optimization tips at (https://www.google.com/support/adsense/bin/static.py?page=tips.html). Their hot zone map will help you determine the best placement for advertisements on your web page.

By following these 3 steps you've done a couple of things.

First and foremost you've created an additional revenue source. Each time someone clicks on an AdSense ad, you make money. Or if you opted for Affiliate Sensor ad's, each time someone clicks on one, and purchases something, you make money.

And secondly, you've added some new content for your sites visitors. This will keep them clicking around a lot longer.

It's easy, relatively painless, and you can continue adding new articles to further increase you profit opportunities. Just think of it as your good karma for giving the article authors a little free publicity.

High earning through Adsense is explained in the book 120,000 Per Month With Google AdWords.

Did You Ever Wonder How the Big Boys in Internet Marketing Build Lists Fast?

I'm pretty you know by now that building a list of subscribers is one of the MOST important parts of your online business if you want to make any real money.

If you don't know that, let me remind you that the MONEY is in your LIST that's why your credibility and relationship with your subscribers is vital.

I'm not going to explain why and so on, because I don't want to lose focus. What I want to share with you is one of the best list-building strategies I've personally used and it build me over 1500 targeted subscribers in less than 1 week!

If you want to build a list quickly with targeted and responsive subscribers, I strongly urge you to use the co-registration joint-venture list building strategy.

Damn now that's a long name for a strategy!

Here's a great example of a co-registration joint venture which takes up a bit of time and effort but is really worth it in the end – you could set-up a free giveaway site. A bunch of people get together to offer their best products to everyone's subscribers – all they need to do is fill out a form to get them.

I know it works because I've done it with one of my previous campaigns.

Here are the details on how I did it so that you can copy it in whatever niche market you are involved in:

1. Contact 10 Joint Venture partners or any number of partners you want to have. The more JV partners you have, the more subscribers you'll gain but you risk getting less targeted subscribers.

Here's why:

If a subscriber subscribes to 10 lists, it's a very high possibility that he (or she) will unsubscribe because of too many subscriptions. But if you have 5 JV partners, he'll be receiving emails from 5 people only. The only problem here is that you'll only have 5 people to promote the promotion for you.

2. When you contacted your potential JV partners, you MUST state very clearly:

i. What are the benefits that they can expect. Can they make money? Can their list grow?

ii. What they are expected to do. If you need them to email to their list, tell them so. Don't do it at the last minute.

iii. What do they need to offer to be in this promotion? Normally, each of the Jv partners will offer a product to entice the subscribers to subscribe to their mailing list.

3. Prepare all the necessary materials. These will include:

i. Creating the webpage where anyone who is interested in getting the products offered for free can subscribe to the contributor's (your JV partners) list.

ii. Programming script to make sure that it's working perfectly that each subscription will go to your JV partner.

iii. Email templates for your Jv partners to send to their subscribers.

iv. Email support for the new subscribers. Sometimes, they might face challenges like failing to subscribe or trouble with downloading the products. It's your responsibility to manage all of these.

4. Thanking your Jv partner. You'll probably agree with me that you managed to build a list quickly with targeted subscribers is because of the help you get from your Jv partners. Tell them how much you appreciated their help and if possible, offer an extra incentive to them. You can promote their products to the new list that you have built from this promotion to show your appreciation for your Jv partners contribution.

Now that you've got yourself a great targeted list of Subscribers the next step is to keep them coming back, for A loyal list will bring in the money in future.

Launch your Home-Based retail business through the roof!

You had a great idea when you decided to open a home-based Internet retail business. You became a "power seller," as people in the online retail business world call you. Your goal is to move tons of merchandise through Web auction sites and classifieds services without ever leaving the comfort of your home office. Drop shipping gives you the opportunity to accomplish your dreams and more. The sky is the limit if you know how to get your business off the ground.

Drop shipping can launch your business into successful orbit, but it isn't rocket science. With this unique way of doing business, you enlist the services of a wholesale merchandise company. The wholesale company takes care of the stockpiling and storing of your product. It even covers the shipping and handling charges when one of your customers orders an item.

This means you don't have to rent thousands of square feet to warehouse your inventory, and you're free from the liability that comes with direct delivery to your customers. Your only expenses are the membership fee of your particular wholesaler, along with the fees and percentages you lose to advertising and auctioning online. If you play your cards right with these fees, you can build yourself a very cost-effective-and most importantly, profitable-home-based business.

Experienced online retailers have learned the tricks of the trade to do just that. Here are the key secrets that they, your competitors, don't want you to know. These three tips will stack the deck in your favor, helping you to grow your clientele while avoiding the pitfalls of doing ecommerce.

Get sold on your wholesaler. Nowadays, wholesalers are a dime a dozen, so don't settle on the first one that comes your way. Let wholesalers compete for your business, instead of the other way around. Many companies may offer specials to new prospective retailers. They may waive the minimum order requirements, credit check, and prepayments if you sign up with them. Top-notch wholesalers could also offer international delivery or special net payment options. Avoid high expenses at the get-go by taking advantage of such specials, and turn a profit a lot quicker.

Sniff out whole-scammers. For every honest wholesaler looking to build a successful relationship with you, there's a crook out there looking to do nothing but build his bank account at your expense. Avoid any wholesaler, for instance, who demands you pay an advance fee before you sign up with them. Be wary of wholesalers who claim to have thousands of items in their selection. These might not be wholesalers at all, but middlemen who are trying to bluff you. Instead of actually stocking these thousands of products, they actually buy them from a wholesaler, or another middleman, and resell them to you at a jacked up price, thereby cutting into your profits.

Get wired to the Web wisely. You now have a trusted Wholesaler and outstanding products to move, but so do thousands of other Internet retailers. How can you stand out to attract customers and save money doing so? One way to make a mark online is to design and write your own ads for your products. Many wholesalers provide complimentary stock product photos and descriptions that you can use in your online ads and classifieds. Then again, they provide the same thing to all their retailers. Most retailers use them. So you shouldn't.

Another effective way to sell on the Web is to find new and innovative sites to sell on. The main auction sites are often crowded with retailers who are eager to undercut your prices. Plus, these auctioning sites tend to have high fees and shorter listing durations. Avoid competition and high prices by trying the next generation of premiere selling sites, such as free online classified sites.

Free online classifieds services work as powerful avenues to sell your goods. They offer attractive features your business needs to take off, such as:

* No sign-up, registration, or transaction fees.
* Free listing (text description and image upload).
* Up to 60-day ad listing. This listing duration is light years longer than most other sites and renewals are free as well.
* Distance calculator. This function comes in handy if you're concerned with locality.

These free online classified sites can be the ace up your sleeve, whether you're just launching your home-based Internet retail operation or trying to shoot for the stars with an established business. Strap yourself into your chair and count down to ignition.

Write Website Copy That Sells – Try a Little Flesh with Your Flash

Your website looks great: solid words, easy navigation, graphics just so, and maybe even a bit of flash with some multimedia.

But customers are not buying.

You wonder if it's the writing. How can that be? You remembered the two key mantras for website content – "write for the search engines" and "write for the medium." You used appropriate keywords to help search engines find you and traffic is up. Surely, customers enjoy reading your content because you laid it out with the internet in mind using short sentences, brief paragraphs, and bullets to list your key points. Customers might be reading, but they still are not buying.

Chances are your site copy has been optimized for technology not people.

Even on the internet, selling is still about connecting to people. So how do you press the flesh across broadband? Start where brick and mortar relationships do – trust. Why not become the trusted provider in your marketspace? You can use words to raise your credibility in at least 25 different ways.

Here are two of them:

1) write the way customers speak and
2) replace your pitch with a theme.

People instinctively trust strangers who speak like them. If you find this article useful, how would you tell someone? Are you really going to say, "I read an unusually amazing article that fundamentally increased my sagging sales"? Not likely. Weak copywriters, not people, use too many modifiers. "Amazing," "fundamentally," and "sagging" weaken trust. How's your site for modifiers?

Give it the finger test.

You might not want fingerprints on your screen, so I suggest printing a copy of your homepage content. Now, put your baby finger on the first modifier you can find. Put your ring finger on the next adjective or adverb. Repeat until you run out of modifiers or fingers. If your page is a handful, you've got too many modifiers and your copy is hype heavy, not trustworthy. In addition to giving readers copy that matches how they speak, it helps to give them time to get to know you.

Customers need time before they trust.

They will get used to your site in tiny steps, so hold off selling; buy some time. Have a theme for your site, introducing your offer only after your customer feels comfortable. Themes are a subtle form of repetition because they continually reinforce a single concept. Repeated exposure to an idea usually makes it familiar and safe. Remember the first time you used instant messaging or the family car – not so scary now.

Let's say your site is selling dental floss.

Instead of listing the benefits of DentaThread, you could tie the presentation together under the central idea "Some people have nothing to smile about." The opening section could point out how the discomfort of gingivitis wipes the grin off a person's face. Another segment would show how ugly cavities make someone too self- conscious to smile. Yet another piece would reveal how the high cost of root canal causes an individual to frown. In this way, three versions of one idea help the site grow on the visitor: one idea, three versions. Does your homepage have a theme? How many chances does your site give visitors to get comfortable with you?

In this article, I tried to use the language of my readers and hang it on a central idea, trust. Did it work? Did it help? If yes, I guess I proved my point. If no, I have 23 more ideas to go.

Getting Your Web Presence And Reaching The Global Market

Advertising with your own web site:

If you are serious about web marketing the first think you can do in the web is an advertisement, which would be really cost effective. If you want to put your advertisements then banner advertisement is a good choice. But from the banner advertisement now you need to give a hyper link to your web site where you tell about your business. Developing and operating a Web site can cost less than you think and the possibilities are very high. From a complete market research to product selling, from customer services to business promotions and purchases, having your own Web site establishes a dynamic presence for your organization. Moreover you can tell the detailed visual description about your products and services with full text, images, video and animations.

Finding targeted Audience:

There are millions of Internet users, searching on the web for something. Among them you need to find your potential visitors. So the site should be very focused on your customers and not all the casual surfers. If you are focusing only on customers from Europe means you need to put maximum information about your operations on Europe. If you are selling Hydraulic drilling machines means you can give many resources regarding drilling machines. This resources can help you to target your audiences through search engines.

Functionality of a web page:

HTML (Hyper Text Markup Language) is used to construct the web pages and control the web browser. HTML is a set of Tags that can define a document to display. We can display text, graphics, video etc., in a web page through HTML tags. Along with HTML we can use JavaScripts, CGI,ASP and other programming techniques to build interactivity in a web page.(Forms, Guest Books etc.,).

A Web page can contain Hyper Links(Clickable links to other HTML pages).We can navigate from one page to another or from one web site to another. A web site is a collection of web pages Linked between them and with other web sites.

Content of a web site:

Any Details about your business, products and services should target the international audience. As there is no space and location limitation for web pages, you can thrive varieties of customers with your focused content. You can give technical support and customer service. You can add Interactive forms, guest books, purchase inquiries and Web-based Emails. Moreover you can collect information from the users and save it in a database for future retrieval. To build good text you can approach professional technical writers who can help you in building your site content.

Building or Outsourcing:

You can design a simple web site with some graphics easily. But if you want to build interactive and professional web sites you need to know some internet technologies and tools. If you have good design ideas and time then you can learn some tools like Adobe photoshop and Macromedia Fireworks and Flash you can come up with a professional design. Moreover if you have knowledge in developing databases with MS-Access or MS SQL server you can design your own back-end databases to collect data from your web site. If you are strong in programming, with PHP, ASP, CGI or Java technologies you can build dynamic and complex web sites with back-end database functionality.(E.g.. Site with content management functionality).

Otherwise, If you need professional web site that is going to help you to build your company's Image globally then you need to approach a Professional web developer and outsource it. A professional developer understands how to design a Web site that will most effectively present you, your business or organization, and your products and services. A professionally designed and implemented Web site is worth what you pay for it if you are serious about attracting business with your Web site.

The prices:

Before considering your web page you need to remember one thing, you are getting your global presence and global market with your web site. But fortunately you can achieve this with a very low pricing's. You can go for a package deal or a customized development. You can compare various prices from the professional developers sites and you can pick one as per your wish. Since location is not a consideration in web development you can outsource to developers from other countries and outsource the work to them. Countries like India, Philippines, Israel etc., can do a cost effective job.

The first step:

The first thing to do is to give some thought in advance to what you want your Web site to accomplish then generate some ideas by looking into your competitors web sites. The point of this exercise is to realistically assess and prioritize the goals of placing your organization online. Here are a few questions you may want to answer yourself:

Is it your intention to:

* Provide comprehensive information about your product or service?
* Directly sell products from your site?
* Reach new markets or clientele?
* Provide online "customer support" 24 hours a day, 7 days a week?
* Do market research by gathering visitor feedback?
* Give employees internal information?
* Post job opportunities?
* All of the above?

Once you have an idea of what you want, then you can hire a developer to make your dream into reality.

Web site maintenance:

You may either outsource the job to someone and they will make changes for you on an as needed basis, or you may make those changes yourself if you have the necessary equipment and expertise. Professional web service firms are able to install web-based administration features that will allow you to make changes to certain areas of your site from your browser. Some typical areas include news releases, articles, FAQ's, and more.

Improving things:

If you need help in improving your web presence we can give you our hands, We specialize in makeovers — taking an existing Web site and transforming it into a productive, attractive and profitable business tool. We can also provide a professional Web site evaluation and make suggestions for improvement.

So You Want To Make Big Profits From Your AdWords PPC Campaigns?

Everyone wants to make $300 a day or more with their AdWords campaigns. You've started a few campaigns, spent a few dollars, and now you're wondering – "where's the payoff!"

There's no secret to AdWords success. Like anything, joining the big leagues of AdWords profits means you must put in the hours. In this case, it's hours of keyword work.

Extensive Keyword Research

There are literally thousands of keywords for every industry. By advertising a thousand or more keywords you will greatly increase your chance of getting clicks at a cheaper rate.

Consider this:

Campaign A: Your AdWords campaign has only 4 keywords. These keywords are the most popular keywords for your industry. The average CPC is $1. These keywords get 6000 searches a day. Your campaign is getting a 2% CTR which means your getting $120 clicks at a total cost of $120.

Campaign B: You research and bid on 2000 keywords. The average CPC is .10 These 2000 keywords also receive 6000 search queries a day. Again using a 2% CTR, your campaign is delivering 120 visitors. But instead of paying $120 as in Campaign A, you are only paying $12.

Obviously, Campaign B is the better performing campaign. Campaign B is saving $108 a day, $3,600 a month and $43,200 per year. The difference in ROI is staggering.

Remember, the difference between the two campaigns was in the keywords. Campaign A had a few popular keywords. Campaign B contained 2000 keywords. The keywords in Campaign B are less popular, translating to a cheap CPC for you.

How To Find Keywords For Your PPC Campaigns

Now you know the importance of doing extensive keyword research before beginning an AdWords campaign. But how do you come up with a long list of targetted keywords. Here's how:

The simplest and easiest method to come up with good keywords is to think long and hard. "Yeah, that'll get me 50 words" you say." Still need more keywords? Try these tools;

1. Google Keyword Generator (adwords.google.com/select/KeywordSandbox)

2. WordTracker (www.wordtracker.com)

3. Overture Search Suggestion Tool (inventory.overture.com/d/searchinventory/suggestion/)

4. Keyword Wrapper (www.keyword-toolkit.com/keyword-wrapper/)

5. MyTrashMail Keyword Generator www.mytrashmail.com/Keyword_Generator.aspx)

Happy keyword hunting. You can never have too many keywords. Just remember with each keyword you are increasing your ROI. And istn't that what it's all about?

You can discuss this article in the ReveNow! Forums (www.revenow.com/forums).

How To Joint Venture With The Gurus

One of the best methods for getting the word out about your product and making a lot of sales in a short amount of time is with Joint Ventures.

These joint ventures or "JV's" can take-on many different forms. Some are as simple as promoting each other's newsletters, while others may be more complex partnerships with cross-promoting of complimentary products.

Joint Ventures are a powerful tool for expanding business in many areas. So, what is stopping 'you' from using this technique to expand your business?

For many new marketers, starting a JV can be a frightening task, especially when it comes to contacting other marketers.

Too often, many marketers appear to be "spamming," when they are really just seeking other JV partners. There is a correct way about finding joint venture partners and getting them to say yes to your proposal. Here's a few tips to get you started right away.

Don't use a template style letter and email all potential partners with that letter. Take the time to visit their site and make personal comments about it in your proposal. Let your future J.V. partner know that you have taken the time to contact him/her personally.

There are joint venture networks out there that can save you a lot of time emailing and not get you accused of spam. You could visit sites like J.V Gold.com and www.jvAlert.com/invite.aspx?id=2133 (that site requires an invite, so I've given you one in that link)

So now you've got access to a massive network of heavy hitters and guru marketers. What you need to do is write the best proposal possible and really over deliver for your partners. This will make your proposal stand out over everyone else's. Here's a few tips you can use;

If you have a product or service, let your J.V. partners have it for free. Let them know that as J.V. partners they can have your product for a free review. Without offering them a free review you'd be hard pressed to find anyone who is willing to endorse a product to their list which may have taken them years to build a relationship with.

Just by giving your product away for free to a couple of people you open up the gates for thousands of potential customers.
If you have an affiliate program in place, offer your potential partners a higher commission rate rather than simply paying the standard affiliate rate. Make them feel special.

Lastly, don't give up. If you can't for whatever reason join a joint venture network and you have to go emailing future partners one by one, this can get very tiring. Especially when all you may keep hearing is "no" or you get no reply at all. Well, just remember that you may have heard 100 "no's", but it only takes one "yes" from a heavy hitter to sky rocket your profits. Be patient and it will happen.

How to Create a High Conversion Squeeze Page for Building Your Opt-in List

Want to build a huge opt-in list to leverage your Internet marketing efforts but don't know where to start?

The effectiveness in which you build your list will depend on the landing page that receives your traffic. The most effective kind of web page you could promote that will build your list the fastest is a squeeze page.

A Squeeze page is not merely a web page that provides a capture form. A squeeze page's primary purpose is to capture the information of website visitors, mainly their name and email address.

The squeeze page is created to draw the focus and attention of the visitor to applying action to one thing, opt in to your list for more information. Once they are on your list you will have the ability to follow up with them on a later date and multiple times.

Some true squeeze pages have been known to have conversion rates of 30-60% and some even higher. The conversion rates mentioned here are the percentages of visitors that choose to opt-in to a mailing list by filling in the form fields available.

Now that we have clarified what a squeeze page is and its purpose, we can now go on to what factors are necessary for creating a high conversion squeeze page for building a list of subscribers.

The heading is the most important for it is the first contact point with your website's visitors. This is where you must captivate them with an attention grabbing headline which will compel them to continue reading your text. Your headline must be clear of what you are presenting and your copy must connect with your visitors on an emotional level.

Benefit driven words are needed in your heading because your prospect will want to know how they are going to benefit. In other words, they want to know, what's in it for them? Your Web site visitors will only continue to read on if they feel that you are offering something that can help them in some way or give them something they want.

The body text is also very important because this is where you compel your web site visitors to opt-in for more information. It is crucial to reveal to them how the product or service you offer can satisfy a need and desire such as help them loose weight, make more money or become more successful.

Your squeeze page is not going to be lengthy so you'll want to focus on the top three to five things your market is hungry for and present to them the answer or solution that will satisfy their hunger.

For your text, all you need is a small paragraph or a few bullets that will stimulate enough interest and desire for what you are offering them. If they feel they can benefit in any way they will want to know more information and will subscribe to your list to get it.

Some of the most successful capture pages are not long and wordy but are small enough that the whole web page can fit inside of the browser window. This has been more effective for many marketers for the purpose of capturing people's information quickly and effectively.

A squeeze page should limit the number of choices your prospective customer or subscriber can make. Not all capture pages need to do this but for the purpose of ensuring that your visitors first opt in, the squeeze page should stay close to the format mentioned above. This will give your potential subscribers two simple choices and reduce confusion and help prevent them from changing their mind.

One option that your visitor has is to opt-in and the other is to leave your website. If your copy is compelling and your message is clear, many of your visitors will choose to opt-in to your list instead of leaving your website.

One component of your site that can greatly effect your conversion rate is the words you have appear on your submit button. Instead of using the word submit or subscribe, you'll find your conversion rate will rise if you use an action phrase that will express how your visitors will benefit if they click on the button.

You want to compel your visitors to click on the submit button and using words like subscribe or submit can turn people off.

Use an action phrase that is written in their point of view to persuade them on a personal level such as "Send my Free report 'loose 30 pounds in 30 days!'" or "Free instant access now!" and so on. This is a valuable element to test and you will not want to overlook it. I would also suggest to observe what other marketers are using on their submit buttons to help you come up with your own ideas.

Now that you know how to create a high conversion squeeze page, make sure you implement these methods and do your own tests with fonts and colors used. That being said, make sure that basic web design principles are followed and that the web page is attractive to your eyes.

If you find your eyes are not following the text naturally or squint while reading, you may have to make some adjustments to your web page. Dark text on a light background is a good rule to start with without getting into too many details for the purpose of this article.

Most importantly, if you put to action the advice you received from this article, and actively promote your squeeze page, you will see an incredible increase in the number of opt-ins you receive to your list.

10 Electrifying Ways To Explode Your Orders

1. Persuade visitors to link to your web site. Give them a freebie in exchange for them linking to your web site. It could be content, software, etc.

2. Link to web sites that provide useful information or services for your visitors. If you have many useful links on your site, they may make it their start page.

3. Spice-up your web site's wording using plenty of adjectives. It gives your visitors a clearer vision of what your explaining or describing to them.

4. Don't make your banner ads look like ads. Most people ignore banner ads. Design them to look like content and have them click to read the rest.

5. Join affiliate programs that go with the theme of your web site. You'll just be wasting valuable space and time if your visitors aren't interested in them.

6. Market your web site as a free club instead of a web site. This'll increase your repeat visitors and sales because people enjoy belonging to groups.

7. Interact with your online customers on a regular basis. This'll show them you care about them. You could use a chat room, forum or message system.

8. Check your web site links regularly. After people click on one link, and it doesn't work, they usually won't risk wasting their time clicking on another one.

9. Give visitors a positive experience when they're at your web site. Provide them with original content and free stuff. They'll tell all of their friends about it.

10. Share customers with other businesses that have the same target audience. Offer their product to your customers if, in exchange they do the same for you.

Webucation Is Poised To Be The Internet's Next Mega Trend

Webucation is education and knowledge delivered 100% via the Internet and is going to change forever how we view the process of acquiring information. There are no books, high tuition costs or travel time. Webucation is allowing more people from more walks of life the opportunity to acquire the knowledge that we all so richly deserve.

Webucation is taking knowledge and education to a level of accessibility and affordability that has never before been experienced. Anyone who has on-line access is perfectly positioned to participate in and take advantage of the Internet's next mega trend.

The great thing about this technology is that you can operate a webucation-related business, or receive an education, from anywhere in the world. Take for example, the unfortunate people of New Orleans. If you owned a "brick and mortar" business in that city, the future of that business would, unfortunately, be looking rather bleak. People with an online platform; however, could have their enterprises up and running in days. And some would never even miss a minute of operation.

Overhead and operating expenses are a fraction of the cost of "brick and mortar" businesses, allowing the operator to enjoy larger, more direct margins. Further, the end-user benefits in that they can afford an educational product at a reasonable price. It's a win-win for all those involved.

Peter Drucker (Forbes Magazine) has this to say about webucation: "The growth for education and training will be in continuing adult education. Online delivery is the trigger for this growth, but the demand for lifetime education stems from profound changes in society. We live in an economy where knowledge, not buildings and machinery, is the chief resource and where knowledge-workers make up the biggest part of the work force."

If you have ever wished that you could just once be in the right place at the right time, you should seriously consider webucation itself, or marketing a webucation product. With the number of online users growing every day, the market is limitless and the opportunities are endless.

Adsense – The Powerful Passive Income Generator!

Webmasters have a revolutionary new method of collecting income from their websites.

Whereas in the past advertising revenue was reserved for those sites with large a coming and going of visitors, now even teenagers are making a quick buck with their online hobby blogs. People place adsense on their online family photo albums, their blogs and their business sites. The minimum you would get, even with a small amount of traffic, is for adsense to pay for your hosting costs.

Adsense revolutionized the world of paid advertising; banner advertising is based on the number of visitors you attract to your site, so the number of "banner impressions" dictate the revenue you receive. Google Adsense is quite different; it is the number of visitors that actually click on the advertising that determine how much you earn.

There is also a great disparity between payouts; because advertisers bid up the price for certain keywords, some ads pay more than others. As such, a site with few visitors but expensive keywords in their google ads can potentially still pull in a hefty payout.

Google really has taken the web by storm; attracted to passive income, more and more people are seriously capitalizing on their Google adsense advertising. Some of the highest earners manage to attract enough visitors to make a four figure monthly income, just from using adsense alone! This is not one of those get-rich-quick schemes and Google's adsense success is largely thanks to the fact that Google already enjoyed a fantastic reputation before introducing the program. They are a publicly traded company with physical headquarters. This, and the fact that anyone can apply to use adsense for free, has caused millions of people to sign up. For google it was a smart move, because now they extend their presence to countless websites and generate millions of dollars in advertising revenue. People were never reluctant to sign up, because the program is free. Google benefits by more people using adsense, so offering it for free was the best thing they could do.

One of the driving forced behind the program are its relevance to each and every page on a website; the program picks up keywords appearing in the website copy and automatically displays relevant ads. This increases the chances of people clicking through, and the webmaster collecting more revenue.

People are leveraging their income by operating several websites and attempting to attract as many targeted visitors as possible; in many instances we can observe that people work hard at a site, then once it is established they can largely leave it alone, yet still collect significant checks.

A major concern for entrepreneurs was the danger of a competitors ads showing up on their site; thanks to the adsense feature where it only displays relevant advertising. However this problem was solved by offering webmasters the option of filtering out unwanted ads. They can submit the URL of the competing site in their account, and any ads from the website will be blocked.

Google recently came out with a new feature: small targeted keywords based on the site's content are displayed; then as people click on those, a page opens showing a variety of pay-per-click ads based on that keyword. This gives webmasters the chance of displaying more advertising in less space.

Adsense also adds creditability to your website; the more focused the content, the better the ads will be and this encourages people to built high quality websites. These make the net a better place and generally provide a free service; site owners can afford to share their expertise or passions because they can receive indirect revenue's. The visitor does not pay for the information; instead the advertisers do, making the website's existence possible in the first place.

It is no surprise Google adsense is the most widely used form of advertising; they have created a program that is beneficial to both advertisers and users with their "no click no pay" mechanism, or more popularly called "pay-per-click". Advertisers do not pay for ads that are not drawing visitors, and website owners are paid more for each click than they would if the system were based on the number of people viewing the ads, instead of clicking on them.

All in all Google adsense has developed itself into a powerful tool, used by large corporations and the kid next door. They have truly revolutionized how the web thinks about advertising and made the process more profitable for site owners, while less costly for advertisers.

True or False: You CAN Make Money While You Sleep!

It's a crying shame really. So many people have tried to follow the Internet dream. They've heard the stories of others who quit their day jobs, wake up whenever they choose, take leisurely lunches with friends, shop for hours on end without one worry about how to pay for their purchases, buy new cars and pay cash for them, and make money hand over fist while they sleep. Naturally, these people would drool over the thought of being able to do the same for themselves.

However, as the landslide of people all across the globe began to flock to the 'Net much like they did to California in the gold-rush days, they find that making money while you sleep might be a myth. They wonder if they've just been led astray by wicked, evil people with nothing better to do than make fools out of innocent, hardworking folks.

What is the answer? Can you make money online? CAN you make money while you sleep? I don't mean an extra $200 a month to pay for groceries, but a real living. If so, how do you go about it?

It's True! I'm Doing It Myself!

First of all, it's not a myth. I can honestly tell you that I am making a full-time living online. And yes, there have been many mornings where I've awakened, turned on my computer, and found notifications of sales that occurred during the night. I AM making money while I sleep, and you can, too.

Let me tell you what I think probably happened to generate this long-standing myth.

The early Internet pioneers discovered ways to make automated income. They realized this was a wonderful thing and began to spread the news to everyone they knew. Then, however, those unscrupulous types (you know… the jerks) saw this as an easy way to make a fast buck. They began preaching that making automated income online was as easy as pouring yourself a glass of water. In essence, they told half the story. As more and more people tried to make a living online and failed, the promise of making money while you sleep became fiction instead of fact.

So How Do You Do It?

What's the real truth? How can you make a full-time living online just like me? There are several ways. Let me give you the unvarnished gospel when it comes to online business. You may not like what you hear, but it is fact, not fluff.

ACTION STEP 1

Plan, Plan, Plan – It won't happen overnight. Nothing good ever does. In the beginning, you're going to create a plan then be ready to work that plan. You often hear about throwing up a website and making money while you sleep. Technically, yes, that's all there is to it. But… how does that site get up on the 'Net?

You have to create your site or have someone else create it. That means you have to take the time to learn professional website development (PLEASE, don't create some junky, homemade-looking site!), or you have to pay someone who already knows how to create websites. And what will you have on your site? Your own products? (Having your own e-products is highly recommended.) Someone else's products? You'll need to decide before your site is created.

How will people pay for the products they buy from your site? Do you have a merchant account? Will you become an affiliate for someone else so you don't need a payment system?

Will you go for high search engine rankings or rely on word-of-mouth, PPC ads, and other types of paid advertising? If you want good search engine optimization, you'll have to plan for that upfront. Again, you'll have to take time to learn how to do it or pay someone else who already knows how.

Before you take one more step toward launching your own Web business, find the answers to the questions above.

ACTION STEP 2

Be Ready to Work – Once your site is ready to launch, how will people find you? How, exactly, will you drive qualified visitors to your site? Will you use organic (free) search engine listings? Will you use Pay-Per-Click search engine ads? Will you buy ezine ads? Do you have other means for getting customers to visit your site? People won't just come out of the blue, you'll have to bring them to your site somehow.

Even if you choose to go for the organic search engine listings, you'll have about a 4-week to 4-month wait before seeing your new site listed. What will you do in the meantime to drum up business?

ACTION STEP 3

How Will You Keep It Going? – Prosperous businesses are continually growing to keep up with customer demands. How will you keep your online business moving forward? Will you do research into what consumers want? Will you guess? Will you just follow the crowd?

You'll want to have some method for gauging customer responses so you can know what your site visitors want and how to provide it for them.

One such way is to use Survey Monkey (www.surveymonkey.com). You can create online surveys in order to keep up with the needs/wants of your site visitors.

ACTION STEP 4

Service Is Key! – In order to make it in the long run, you simply must provide exceptional customer service to your clients. Those who lie, steal, cheat, or hide are destined to fail.

Understand this: Your success depends on your customers' success. If they aren't happy, you won't be in business long. Make every effort to treat them as the kings and queens they are.

See? The people who turned the "make money while you sleep" fact into fiction did so because they skipped all the important information. Now that you know what to expect, you can see that it is most definitely possible to make a full-time living online. It is even possible to make money while you sleep. However, you must have a plan, be ready to work, look for ways to keep your business growing, and treat your customers as true V.I.P.s.

When you do, you'll have all the tools you need to develop a long-standing business that – with time – will produce for you.

Discover The Simple Automatic Way To "Collect" Testimonials From Your Happy Customers!

Okay, this week we're moving on to "higher education" with Website Conversion 101. It's a practical lesson and so easy to apply you'll wish someone had told you about it sooner.

Now, as you already know, people are skeptical as hell. They don't trust anybody. especially on the Internet. The intangible nature of web businesses makes them inherently shady to an already skeptical consumer. That's a problem.

Fortunately, you know the solution: the #1 most powerful way to overcome skepticism is with testimonials. There's nothing like a little "he said/she said" to convince consumers how much people just like them have benefited from your product, service or expertise.

Let someone do the bragging for you instead of tooting you own horn. (Although you do have to toot your own horn from time to time as well.)

Instant trust!

And instant "killer copy." Testimonials are worth their weights to gold. The words and "trust me, this works" message they convey can beef-up your headlines, web copy, email messages, order page language, P.S., follow-up emails. whatever.

Even though you might not use every testimonial immediately, you'll want to gather as many as you can to use in the future. Think of them as "something for a rainy day."

I don't really care how many testimonials you have right now; you need more. It's like the old MTV slogan says: "Too much is never enough."

The bottom line is that you can never have too many testimonials. Here's why:

Let's say you're doing a sales letter and have 50 testimonials in your "pocket." You don't have to include all of them in the letter. Pick the best of the best. The most enthusiastic and flattering of the bunch, and use them.

You don't even have to use them in their entirety!

You can feature snippets from the Top 10 and then have a link that opens up a new page with the complete testimonial and the other 40 that didn't make the first cut.

This way, you don't interrupt the flow of your letter with a huge block of testimonials. Instead, you give your reader a option to "Click Here" if they want to see more "proof".

Okay, that's my theory on testimonials. Now let's get to the action you need to take.

Instead of hoping and praying that your customers might send you a testimonial whenever they feel like it, you need to chase them down like a Kodiak bear goes after Alaskan salmon.

The best way to do that is to build your request right into your marketing message! That your "system" automatically collects testimonials for you.

Intrigued?

Or are you worried that you're going to need a lot of blood, sweat, and tears to make it happen?

Come on! You know me better than that! I wouldn't steer you towards a complex, difficult-to-manage business process. My two favorite letters in the alphabet are E-Z.

And testimonial "farming" is actually quite E-Z to automate.

First of all, you've gotta make sure they've used your product. If your customers haven't used and benefited from what you offer, how the heck can you get a testimonial from them?

Let's say you're selling the Widget Weigh Station, a piece of exercise equipment with a built-in scale. It's in your best interest to find a way that's effective and cost-effective to "facilitate use."

It could be a manual, could be a video, could be a DVD. Whatever. The key is to provide the support, motivation, and impetus to get your customers to actually USE the darn thing.

To make it more likely that your customers do their "reps" and see the results of their workout with the Weigh Station, include some sort of instructions on how to assemble the machine and how to use it.

Most people don't want to find their own way. They're looking for leadership. Someone to point them in the right direction. And you know what I always say:

Give the people what they want! Lead them!

If you're selling an information product like the $397 Widget Real Estate Home Study Course, include a quick jump-start CD or a step-by-step guide on how to study or "consume" the course.

Start with this CD first, and then read that manual, and then watch this DVD. you get the idea?

Now, remember, this is the first step on the road to Testimonial Acres. Because the more people use/consume your product, the more benefits they enjoy. And the more benefits they enjoy the more satisfied they are.

And the most satisfied they are, the more likely you are to get mountains and mountains of rave reviews and solid-gold testimonials.

Of course.this all assumes that your product/service is exceptional and deserves the accolades! If you're trying to pass off a sow's ear as silk, none of this applies.

But, I assume you're one of the good guys (or gals) in the world of business and that you're selling a product or service of genuine value. So let's move on to the next step.

Set up an autoresponder series

Did you just break out into a cold sweat, horrified at the prospect that you're going to have to write a bunch of killer emails? Well take a deep breath and calm down.

I've got a gift for you.

You don't have to beg, borrow, steal, or (heaven forbid) create your first message. I've got a prototype you can have with my blessings. I don't mind. (But do send me an email and thank me though)

You'll certainly want to "tweak" the contents and modify it until it fits your business like a hand-tailored suit, but this will give you an idea.

Subject: "Alex, I'd Like To Put Your Name On My Website!"

Dear David,

As you can see from the headline above, I'd like to put your name on my website. I'll tell you more about that in just a moment.

But, first things first. David, what is even more important right now is that I say…

Thank You! I really mean it.

You took a chance. I admire that greatly… and… I want you to know that I did everything within my power to make your investment… the best investment you'll ever make in your online business.

You wouldn't believe ho! w much I love working with EACH one of my clients.

A hell of a lot thinking goes on "behind the scenes"… and I slave over every project I work on, to give you the biggest bang for your buck.

Now, I'm really hoping you can help me, David

What I'm really hoping is that you'll be kind enough to take just a couple of minutes to let me know what kind of benefits you've received from (Insert Your Product Name)

All you have to do is answer a few simple questions and reply to this email. Don't worry, it's real easy and won't take more than a couple of minutes of your time.

And David, if you do participate in this small questionnaire you stand a very good chance of seeing your "name in print" on my website.

Here's the questionnaire:

Full Name (inc. Company Name):

Address: City, State, Zip:

Occupation: What is your overall experience of the (Insert Your Product Name)you received?

Describe the one or two benefits that you have gotten from (Insert Your Product Name), that you value most.

Explain any specific results (i.e. higher rate of conversion / increase in profits) that you're experiencing because of the (Insert Your Product Name):

Any other information / feedback you'd like to give: Do I have your permission to use the information in this questionnaire as a testimonial on my website?

A special gift

If you call 1-800-609-9006 x2691 toll-free, and leave me an AUDIO testimonial AND email me your photo (International callers may use 678-255-2174 x2691.)

I'll mail you a very very special "mystery" gift that's worth its weight in gold.

I appreciate it from the bottom of my heart.

And, as I said earlier, if you can do me the small favor of answering the questions above and replying to this email, there's a very good chance you'll soon see your name on my website.

Were you surprised to see that I asked for a photo and an audio testimonials? Don't be.

Through extensive testing, I've found out that a testimonial with a photo and an audio produces pulls much better compared to just a plain old written testimonial.

But don't believe what I say, why not test it and see for yourself?

I use Audio Generator (www.danlokrecommends.com/audiogenerator.html) for this important function. When I signed up with the service, I was given a personal toll-free testimonial number where my clients can just call in and record their testimonials.

It doesn't cost them a penny and it's convenient.

People can be lazy or procrastinate about things that are important to THEM, let alone something like a testimonial that's important to YOU.

That's why you want to make it E-Z (there are those letters again!) for your customers to share their thoughts.

Think about the alternative: you have software that sits on your desktop that can convert MP3 into a flash audio button.

Seems good for you, but what about your customers?

THEY have to record the testimonial on their own, send it to you, and then you convert it to a flash audio button. What a pain in the butt.

And, ultimately, not so good for you, after all.

Here's something else that's not so good: vagueness.

Vague testimonials are not believable because they don't communicate anything tangible. "Oh, I love Widgets" and "I think Widgets are very good." are compliments, but they don't describe how a consumer benefited from using widgets.

A good testimonial is descriptive.

It communicates exactly how the customer benefited. "Thanks to Widget, I lost my love handles and gained the love of my life." or "Now that I use Widget Fertilizer, my tomatoes are twice as big and twice as tasty."

A great testimonial builds up trust, but that trust can be lost in the blink of an eye.

Imagine this scenario: you see a great testimonial saying how great a product is. You're all fired up that "someone like me" has weighed in, but when you read further, the testimonial is signed "John" or "J.S."

Talk about "buzz" kill.

People don't trust initials. They're one step above an attribution of "Anonymous" and do nothing to inspire confidence.

The attribution information is your customer's way of saying, "I stand behind my words." To avoid Initial Shock, get permission to use the customer's full name, business name, occupation, URL, or business address, if appropriate.
The more details you have, the more believable your testimonial will be.

Oh, one more quick tip:

Whenever, someone sends you a nice email with praise, thanks, or any kind of compliment, you should immediately respond with a thank-you. And while you're at it.

Ask permission to use the content of the note as a testimonial. (Get them while they're HOT!)

Okay, that's it.

You're now ready to go bag some testimonials… and with your "automatic weapons" you should be able to get quite a few.

Today, more testimonials. tomorrow, more inquiries, more prospects, more customers, and more sales.

Getting Started: Creating a Business Plan

You're excited. You have a great idea for a profitable online business. Maybe it is an original idea that has not been marketed online before. Maybe you have come up with a new spin on the ordinary. Whatever it is that has influenced you to start your online business, be sure that you have a plan before you begin. This is not the time to "pick it up as you go". These are some basic things that should be included in your business plan.

The business summary should give a brief description of the entire business and is an integral part of the overall business plan. After you have completed the business summary you should begin to list the objectives or the goals that you want to accomplish through the business. Next and perhaps most importantly, you should develop your marketing plan. The marketing plan will address all the specifics of the business. When developing the marketing strategy you should consider the following:

The target market. The target market is the customers that you expect to see visiting your site. For example will your product be more appealing to college students or those who are in retirement?

Consider the competition for your product when determining the marketing strategy. Choose a product that will be seen as unique and useful. Visit sites that are offering the same or similar products. Find out the cost, and how they are marketing their product. Finds out the pros and cons of their business and try to improve your product based on their flaws.

Research the various methods for advertising online. You should become educated about search engines and how they work since each one is different. Also be sure that you know how to submit your site to search engines. You should be prepared to spend a small amount of money on advertising, but the profits that you will gain from the advertisements will prove to be money well spent.

Think about pricing. Again, look at the competition and see what similar products are selling for. Pricing can play a big role in the success of your product since selling a product well below the average price may lead customer to think that there is a problem with the product or that it is not of the best quality. However, pricing items too high could also detour customers.

Determine the shipping method. Be sure that you know how products will be shipped so that you can have shipping details clearly posted on your site. If you are shipping things of great value, you should consider providing shipping insurance. Also think about shipping outside the country that you live in.

Think about the different methods of payment that you will accept. If your business does not accept credit cards, you should be ready to give up half if not more of your sales. If you decide to accept credit cards will you use a merchant account or will you use a third party credit card processing center? Both will help you get started and the third party processing center will handle all of the business so you don''t have to. You should decide which you will use and also if you will accept checks or money orders. It is essential to have a secure server when taking credit cards.

These few things will help your online business to become a great success and also provide you with peace of mind knowing that you have thoroughly thought about and planned for the opening of your online business.

How To Create A Massive Contact List, Overnight!!

But I'm not a writer.

You need to write what people are interested in.

Not "5 Ways To Murder Your Mother-In-Law". OOP's that is not nice of me to think of that )

Or "How To Make Dandlelion Wine". OK, maybe you are interested in that…:o)

But you get the idea. Write what is a hot topic that everyone is talking about or asking about. If it's about murder, go somewhere else )

Don't know what they are looking for? Ask them. Ask your friends or family what they would like to know more about in your subject field. Or if it's marketing put up a survey or poll form on your website or send emails to your contacts.

Browse hot forums and see what everyone is talking about. The messages with the most 'views' or 'posts' are the hot topics.

See what are the top keywords or keyword phrases at www.wordtracker.com This is an excellent place to visit for optimizing your website, mini-site pages for the search engines! Get the trial version and if its worth a few bucks subscribe.

Here are a few report ideas:

1. Tips/Ways

This is the easiest to create as all you need are a handful of themed tips with 3-7 sentence explanations. Presto! You have a free report!

2. Tutorial (step by step)

This is probably the report most people want. Find a hot topic and provide step by step tutorial on solving a problem or do something and you will become very popular…overnight!

3. Resources

This is the EASIEST of all free reports to write. Heck my granddaughter, Catherine, could probably write one )

Might take some time doing research but it's super easy.

"10 Ways To Link You Website"

"8 Tools Every Webmaster Should Have In Their Toolbox"

You get the idea.

4. Interviews

This is another easy one because someone else does all the writing for you!

Develop a list of 'burning questions to ask the 'expert'.

Send the expert your list with a good reason to answer them. At least a nice bio with a link to their website and the right to distribute the report in anyway they want.

What is probably the most important step in creating your free report? The HEADLINE! As with ads, unless you capture the attention of the reader in the first 1-2 seconds you won't have many subscribers.

Here are a few headlines:

"7 Quick Tips To Overnight Profits"
"7 Quick Tips"
"7 Quick Tips I Made $650 With"

Which one would you pick? The first? In my humble opinion it would be the last. It has two eye catching factors. 7 and $650. People will know its not a long drawn-out report but 7 quickie type tips and everyone would like to make $650 by knowing these tips.

Bottom line. Remember the old worn out by don't every forget the famous radio station, WIIFM or WHAT'S IN IT FOR ME. Keep that in mind every time you write a headline and you will see 100's or even 1,000's subscribing to your free report.

3 Business Models For Creating Wealth On The Internet

The Internet has the potential to make you rich! I am sure you have heard it over and over again. Everybody knows you can get rich using the Internet, but how?

Over the last 8 years, I have researched hundreds of Internet business opportunities. I have purchased dozens of Get-Rich Information packs. I have listened to over 100 audiobooks on how to prosper using the Internet… I've been to countless seminars, some costing as much as $3,400 to attend! And I've tested all the tips, tricks and techniques to find out what works and what doesn't.

What I discovered was that there are three distinct business models that you can use to create wealth with the Internet. I've used all three to create an income stream of over $1 million dollars per year.

And I do it all from the comfort of my home, with no employees.

Would you like to learn how?

In this article I will give a brief overview of each of the three business models.

*** ONE SECRET That All 3 Models Have In Common ***

As you learn about all of the models, you will notice one thing that they all have in common. That one thing is called "leverage."

What is leverage?

J. Paul Ghetty once said, "I would rather have 1% of the efforts of 100 men than 100% of my own efforts."

J. Paul understood leverage. Some of the models that I will present will leverage the efforts of hundreds and even thousands of other people to produce an income for you.

In other business models we'll use computers and technology to create leverage.

In either case, leverage allows you to earn money while you sleep, while you vacation, while you spend time with your family.

Leverage is the secret to financial freedom!

*** Business Model #1 – Network Marketing ***

Network Marketing, or Multi-Level Marketing (MLM) has bloomed into a multi-billion dollar business. Even with all of this success, we still run into people today that call it a pyramid-scheme.

Network Marketing allows you to start a business at home that is similiar to a franchise. However, there is no franchise fee of millions of dollars. Instead, you pay a small entry fee, some as low as $35 to become a distributor. However, you get the backing of a major corporation to support you and to help you build your own home business.

You also get the opportunity to go International with your home business with some network marketing companies reaching into 60 or more countries!

MLM has come a long way, baby!

The unique thing about Network Marketing is that your upline is actually motivated to help you succeed. (Unlike a BOSS who doesn't want you to know what he knows – or you'd take his job!)

I have been (and still am) involved with 3 different network marketing companies. I will tell you about the good, the bad and the ugly in an upcoming article on Network Marketing.

*** Business Model #2 – Affiliate Programs ***

Affiliate programs have become very successful over the years. In fact, we started our own affiliate program several years ago, and saw it grow to over 3,000 affiliates in less than a year.

Basically, affiliate programs are ways that you can promote somebody else's product or service and get paid for it.

This is usually done by a banner ad, or announcement to a customer or other specialized list.

If you currently have a high traffic website, you should be participating in at least several different affiliate programs. Nowadays, there are networks of affiliate programs that take the threat of not being paid out of the picture. (It used to be a problem when everyone was running thier own.)

If you have a lot of time on your hands, and no money at all to get started in Network Marketing, than this is a great option to start out with.

I will tell you where to find these networks and how to get started in an upcoming article on Affiliate Programs.

*** Business Model #3 – Information Marketing ***

This is the model I am currently using to build my next million dollars, while my business partner spends his time building our Network Marketing businesses.

What is Information Marketing?

Basically it is taking something that you love doing and writing articles, ebooks and even creating teleseminars and live seminars.

It might sound like a lot of work, but you start small and work your way up.

I will be showing you how EVERYBODY has at least one special skill or ability that can be turned into an ebook and sold online. Really!

I recently attended a seminar that cost $3,400 to attend. This 3-day seminar was packed full of hundreds of tips and techniques to build an Information Marketing business.

All of the business models that I have presented have the power to create six and even seven digit incomes in as little as 9 months!

I will go into *much* greater detail on each of these three business models in upcoming articles on each one. I will also be providing updates of current progress to those of you on my mailing list, so be sure to join!

Perseverance

As a relatively new comer to internet commerce, I have indeed learned a great deal about doing business online and internet marketing!

First, it's not as easy as I perceived it would be. I thought it would be simple! Well, I have learned that without my mentor and trainer, I would not have had any idea what to do. So, if you are thinking about starting an online business, it would be wise to choose one with a really good training program, and proven leadership.

Then, I have heard a lot of negative comments in forums about online businesses and how often someone fails. I have chosen to listen only to the positive comments and make my business a success. You have to make the choice, keep on going or give up!

Giving up is easy, but failure is not. I chose to start my own online business because I wanted to succeed. I refuse to believe I am going to fail! Anything worth any time and money spent is worth perseverance.

Of course, it helps when you have chosen the right business for you, and a program that has great educational tools at your disposal. You have to believe in your product, or you have failed from the beginning. So, check out your options, and choose wisely. If your choose a business you believe in and you believe in yourself, anything is possible. Hang in there and don't give up!

Then there is the expense! Well, I look at the expenses as an investment in my future. I have learned in my lifetime, what you can expect for nothing is guess what? Nothing! So if you enter into an online business not prepared to invest time, effort and money, what you will get is nothing. However, some expenses can be minimal, if you have chosen wisely and have great leadership to teach you the tools of the trade. You will, however, have to invest some time and effort.

So, to sum up my experiences so far, perseverance, leadership, educational value, and a program you really believe in are key in choosing your online business endeavors. Choose wisely, and keep on keeping on until you reach your goals. Great success can be found by any of us if we choose wisely! And above all, believe in yourself!

How to Grow Your Ezine List

One of my first suggestions to new clients is to develop a newsletter, or ezine.

Ezines help you stay in touch with past clients and prospects, while providing them with valuable information, tips, strategies, and plans to accomplish their goals.

One of the biggest challenges service professionals face is building a large list. You use your list to provide valuable content to your reader, establish your credibility, and increase your visibility. I had originally thought to call this article "How to Build Your List to 10,000+" but truthfully, quality counts more than quantity when it comes to providing services.

Your list could be comprised of sub-lists of your newsletter subscribers, past and current clients, customers who have bought products from you, or a list of names you've compiled through networking. There are dozens of ways to promote your services online, some quite creative. Below I've listed the three ways to grow your list that are both effective and easy to implement–immediately. Experiment with each of these.

1) Signature File
2) Make it Easy
3) Dedicated Website

Signature Files

These are the messages that you can automatically insert at the end of every e-mail you send. You can change them frequently, and it's free advertising for you. You want to include the following:

* Your name and company name
* Your Contact Info
* A plug for your newsletter
* A link right to the newsletter page on your website
* Change your sig file every couple of months or so, anytime you want to emphasize a different service or product

Make it Easy

You want to make it as easy and compelling for your reader to immediately sign up for your ezine. Put a sign-up box on every page of your site, and highlight it on the home page. Use an attention-getting headline that immediately invites the visitor to read on.

Have a Dedicated Web Page, and offer an incentive

Have a page that describes your ezine in all its glory. A separate page indicates that you're serious about your articles. Offer a workbook or report, or even develop an audio that can help your prospects immediately.

With so many ezines being offered, you want to stand out by offering something of high value as an incentive to your prospective subscribers.

By consistently sending useful information to your list, you establish your credibility, and stay on their radar, so the next time they need your services, they'll immediately think of you.

Business Joint Ventures On The Net!

The term business joint ventures refer to two independent companies or more who agree to establish a new company. These companies legally commit themselves to contribute equity for the new company, as well as share their technology and skills. In return, they share both profits or losses and control over this organization. A joint venture can be executed for a limited period or a continuos period.

Business joint ventures have become the latest and most viable business model for many online companies because of the following reasons: Globalization has opened a world of possibilities, where different languages and cultures are no longer barriers. Today international travel has become the norm.

The other reason is the internet. The net has leveled the playing field. It has also made the use of technology have the winning business edge. These companies see business joint ventures as the next logical direction their organizations must take, if they are to remain competitive and profitable.

Do you own a profitable online business? Are you wondering what's next? Consider then, the many benefits a business joint venture can provide you.

* First, with a business joint venture, you'll gain access to other markets. This will then open additional or bigger streams of profits for you.

* Second – Think of the synergies you create in the business joint venture. All of the partners benefit from the exchanges of information, such as access to modern managerial practices and the brain power of your manpower.

However, you must be diligent in picking the right partners. It has to be a win-win situation for all of you. Choose partners who complement your strengths. Partners who'll share resources you do not have and can benefit from.

* Third – Diversification, which means that by agreeing to a business joint venture, you'll be spreading the costs and risks thereby minimizing negative impacts.

* Fourth – By entering a business joint venture, you'll get better access to financial resources.

* Fifth – By establishing a business joint venture, the partners stave off competition from other companies, and strengthen their position in the industry.

How are business joint ventures created? Typically, forging of joint ventures agreements are determined by the following factors. The nature and the size of the planned enterprise. The length of commitment – will it be for a specific period? Or have the life of a corporation? Another factor, concerns the identities of the participants and regions in which their business operates. Lastly, the commercial and financial goals of all the participants and the method in which this shall settled.

Are there any negatives in establishing a business joint venture? As long as all the terms and conditions of the venture are carefully set out, there is no reason for it to fail.

A business joint venture provides you all the benefits of joining forces with other companies. Yet, you retain full control over your company. The best of both worlds can be found in a business joint venture.

Stop Falling For Get Rich Schemes

YOU'VE SEEN IT ALL!

Whether it's EBay reselling, Google adwords, affiliate programs, reselling cd roms, rewriting ebooks or whatever, you've probably seen it or bought it. I suppose I am completely gullible because I have fallen for pretty much all of them. This month I finally sat down and decided to take a realistic look at all the pure crap that's out there promising to make you rich.

If there's even a slight chance that you can make money at somthing, someone will write an ebook and claim that you can make a bundle at it at home in your undies.

What I found is that every single program I purchased, from the $9.95 ebook to the $350 binder were mostly recycled filler material. There is literally nothing that 99% of the ebooks on the Internet can teach you that you don't already know or could learn for free.

There is one ebook on the Internet that sells quite well by a man who claims to make millions every year online. For $97 he'll show you exactly how to do it. No B.S. Interested? So was I. I bought it. Another good chunk of cash down the drain.

Well at least you can benefit from my mistake and listen to what I learned from this phony "millionaire". Here is a direct excerpt from his ebook on how to make a lot of money selling your own informational product: "Notice the top 10 selling products…These things sell. So don't reinvent the wheel. Make a similar site, make it look better, sound better, and price it lower." Now listen to this part: "I always make a killer website that sells. And you can give people hope in many ways with many different products, but I find it most effective with informational products because somehow you can get away with practically promising the world, and then under-delivering. You are basically telling people what they want to hear."

Here's someone who sells ebooks and other digital products online admitting that he promises the world and then under delivers as a standard practice. Oh did I mention that he also wants you to resell his worthless ebook as an affiliate?

Is there no hope for making a decent profit on the Internet? It seemed that way to me, especially after reading so much expensive garbage. But I did find something that really gave me a sense of hope again. One day a couple of months ago I stumbled on something called E-Currencies investing and exchanging. 'Oh great, another stinking scam', I thought. But the more reading I did, the more I began to regain a sense of hope that there really was a great way to make income online. I found forums where real people were doing this as though it were nothing new. I found a training company with a real phone number and called it and got an actual person on the phone! This was different.

So, I took the plunge. I purchased their (rather expensive) course at and went for it. I invested what was left in a stock market account that had gone south – around $2,000 into the system. You can actually get started with as little as $50-$100 but I wanted a head start. The business is to join a network of people that converts one type of Internet based currency to another form for a fee. Apparently Internet based currencies like E-Gold have become enormously popular internationally.

Each day I administered my portfolio of E-Currencies as I had been taught and each day it grew. About two months latter, my portfolio is now up to just over $10,000.00. I didn't gamble my money because this is not stock or commodities or any other securities investing. So your portfolio does not go down. It only goes up at different rates.

I had finally made some money on the Internet. And the best part was that I didn't have to sell anything or place a single ad or even compete with another person. A lot of people hear about this market and call it a scam because it sounds too good to be true. I don't blame them, but I don't really care what they think because I'm finally profitable.

The conclusion? Do yourself a favor and quit falling for all those lame ebooks and programs. Find a real online business and quit trying to get rich over night. Maybe E-Currencies are your ticket, maybe not. The training program that I used is at www.dxprofessional.com. Their program is not cheap, but as we've learned here, you can't get into a new profitable business online by buying a $97 ebook from some fake "millionaire".

Whatever you do, I wish you the best success and next time, think twice before pushing the buy button on that ebook promissing to make you rich.

This entry was posted on April 30, 2006 at 1:27 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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Affiliate Marketing & Online Earning

Ways of Income as an Affiliate partner

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